WHO WE SERVE
If You Work It, We Market It.
Roughneck Digital was built for the businesses that keep everything running. We work exclusively with trades and service labor companies — the crews that show up, get dirty, and get it done.
HVAC · PLUMBING · ELECTRICAL · ROOFING · LANDSCAPING · CONSTRUCTION · PEST CONTROL · AUTO SERVICES · WELDING · INDUSTRIAL · JANITORIAL · FABRICATION
WHAT WE DO
Every Tool You Need.
Nothing You Don't.
WEBSITE
Your website is your hardest-working employee — it should be pulling leads at 2am while you're on the job site. Fast, mobile-first sites that turn visitors into calls.
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SEO
When someone in your market searches for what you do, you need to be the first name they see. We optimize your site and local listings so Google knows exactly who you are, where you serve, and why you're the best option. More visibility. More calls. More jobs.
REPUTATION MANAGEMENT
Five stars aren't optional anymore — they're the difference between getting the call or getting passed over. We help you build a steady stream of reviews, respond professionally across platforms, and protect the reputation you've worked hard to earn.
BLOG | NEWSLETTER CREATION
Every piece of content you publish builds trust and drives search traffic. We write blogs and newsletters that speak your customer's language, answer the questions they're already asking, and keep your business top of mind long after the first visit.
BRANDING
You built something worth being proud of — your brand should show it. We create logos, color systems, and visual identities built specifically for trades businesses that need to stand out on a truck door, a yard sign, or a job estimate. Built tough. Built to last.
PPC
Stop waiting on organic traffic — put your business in front of customers who are ready to hire right now. We run targeted Google and Meta ad campaigns built around your service area and your best jobs, so every dollar you spend is working toward a real lead.
SOCIAL MEDIA CONTENT
Your crew does impressive work every day. Let's make sure people see it. We handle your social content — photos, captions, scheduling, and strategy — so your brand stays active and visible without you having to think about it.
CRM Integration
Every system you connect saves time and closes more jobs. We integrate your site with the tools your business already runs on, embed outside CRMs directly into your workflow, and offer our own custom-built platform for lead capture, follow-up, and client management from day one.
WHY ROUGHNECK
Agencies That Don't Know Your Industry Can't Market It.
Most agencies treat trades businesses like any other client. We don't. We know what a good job ticket looks like. We know your seasonality. We know what your customers actually search for. That knowledge is baked into everything we build.